5 Powerful Ways to Create Better User Experience on Your Website
As you know that a good website is measured by a few essential things where the average visit duration is one of them. The longer users stay on your site, the better they will engage with your business. Make sure that it is quite accessible and easy to navigate and use for your visitors.
John Kosner at ESP.com told that the integration of a few user suggestions into their website helped them boost revenue by 35%. That makes sense to focus your efforts on designing a customer-oriented website. In this article, you will find five practical ways to maintain an exceptional user experience in each aspect of a website organization.
- Improve Your Website Speed
Website speed plays a crucial role in enhancing the user experience. According to this research, 40% of visitors will leave a website that loads more than 3 seconds. For mobile users that are always on the go, it is essential to access content immediately from anywhere. Ensure that your website loads quickly and allows users to get fast results.
To check out your site speed, you can use a free tool from Google called PageSpeed Tools. It helps you test your speed for desktop and mobile versions. The tool will show all possible issues that slow down your site and give actionable tips on how to fix them.
2. Use Compelling Calls to Action
Well-placed calls to actions help users tell exactly what they need to do next on your website. Don’t bombard them with a lot of irrational CTAs. Instead, use a more logical approach to integrate the button where the viewer is prepared to take the desired action.
Creating calls to action, you need to consider the impact of colors that affect a user’s perception. It is better to use red and green colors, but make sure that it collocates with your website background. Different colors can trigger different emotions on web visitors.
Use active words on your CTA buttons. They allow users to easily navigate your site and bring into action. Try A/B testing changes to colors and words of your calls to action. It will help you better understand what works for your site. The more appealing your CTAs, the higher conversions you will have.
3. Use White Space
Using enough white space allows visitors to focus on one thing on your website and better engage with your content. Crazy Egg noticed that text blocks and headlines with white space improved user experience by 20%. This is because visitors need to focus on only one piece of content, and nothing distracts their attention. Having enough space is a good way to make your site easy to use and read. It also makes you identify the most valuable content on your site and avoid page clutter.
4. Simplify Your Layout
While creating a website, keep it simple, clear and uncluttered. First of all, users will navigate your site, so make it easier for them to find what they need and recognize your brand. There are different ways to make a clear layout. You can use white space, unique brand colors, the same fonts and tone, the same style and design elements throughout your website.
Try to divide your content into separate blocks and paragraphs. Use bullets, numbered lists, and underscores to emphasize some significant information. Construct logical groups of information. Organize the content in a way that users can scan your site quickly and find what they need. A well-balanced page layout will make users spend more time on your site, come back for more and take the desired action.
5. Design a responsive website
According to this study, 80% of people use tablets and smartphones to search for information. They access the same website on different devices. That makes sense to prepare for all screen sizes and resolutions across multiple devices. Being mobile-friendly and responsive is crucial.
Now Google will red flag websites that aren’t mobile-friendly. If you want to get high rankings in search results, you should adapt your site to multiple screen sizes of tablets and smartphones. You can check out whether your site is responsive and mobile-friendly by using Google’s Mobile-Friendly Test. The tool will let you know if you need to improve your site performance.
Creating an effective UX on your site gives much value for your website visitors and increase conversions. Sometimes it is hard to stand out from the all websites crowding the web. I hope these practical tips will help you find a balance between your needs and customer needs. Contact Attorney Webpage Templates today for more information.